Apply to become a UGC creator on Twirl and collaborate with top brands

Twirl is a UGC platform that connects talented creators like you with exciting brands and agencies. We work with a wide range of companies — from fast-growing startups to global enterprises — all looking for authentic content to reach and engage their audiences. Industries include health, wellness, beauty, cosmetics, pets, home & living, family & kids, gaming, consumer services, apps, travel, education, finance & insurance and more.

Once accepted, you’ll find available UGC jobs in your dashboard and can apply for the ones that match your style. If selected for a campaign you applied for, you’ll get a clear full brief, create the content, and upload it directly on Twirl for approval. As soon as your content is approved (both from us and the brand), you’ll receive the compensation stated in the brief when you applied within a few days.
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We take care of all the brand communication — acting as the superhero in between — so both sides can focus on what they do best. We know what it takes for you to create strong content, and we guide brands on what’s needed. With one simple source of communication, the process is smoother, easier, and proven to deliver the best results.

We make it easier for you to find UGC work with awesome consumer companies and agencies that pay well and on time - the compensation ranges from $90 - $300+ USD per project (depending on the number of extra hooks or variations)! By joining Twirl you can leave outreach and sales behind and just focus on what you do best - creating authentic content!

Our platform gives you greater access to a steady stream of amazing brands and takes away the painstakingly time-consuming process of getting traction going with your UGC business. On Twirl there is no direct outreach, cold emailing, no email back-and-forth etc, which means you can create waaaay more content and make more money in the long run.

First and foremost, the compensation rate on Twirl is the highest compared to other UGC platforms out there! Oh, and don’t forget the free products you’ll receive from brands you work with.

Twirl creators are the heart of everything we do. Without our talented, highly skilled creator community, there is no Twirl.
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That’s why we’re committed to supporting you beyond just jobs, with exclusive webinars, creator events, onboarding sessions, practical resources and insider insights designed to help you become the best UGC creator both on and beyond Twirl.

Once you complete the application form, we’ll have everything we need to review your profile. We receive 400-500+ applications every week, so thank you in advance for being patient while we go through them all.
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The review process can take anywhere from a few days to a few weeks depending on demand or brands' needs. If we already have an oversupply in a certain category or demographic, we may place applications on a waitlist until new opportunities open up. Because of the high number of applications, we kindly ask that you don’t follow up on your application status, we promise we’ll be in touch as soon as there’s an update!
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If your application is successful, we’ll invite you to create your full Twirl Creator profile, and that’s when the fun really begins. Welcome to Twirl!

We’re not a traditional UGC agency. Twirl is a platform that uses technology to make the whole process faster and easier — from matching brands with the right creators to managing briefs, content delivery, and payments. That means no endless back-and-forth emails and no slow manual processes. At the same time, we offer agency-style support for both brands and creators, because we know campaigns sometimes need extra care and guidance. In short: you get the speed of a platform with the support of an agency.

A smartphone and ability to create great quality content! Remember: A strong intro video and UGC portfolio make the difference. We strictly vet every creator, so give it the best you can! What you definitely don't need is followers - after all, we focus on producing the best UGC.

Of course! We care about quality, not experience.

Yes, basic editing skills are needed. All projects require a version with at least (native-looking) subtitles and the clean edit (without any subtitles or music). Sometimes only the raw footage will be required, other times you might be asked to edit, and this could include adding subtitles, cutting, music or filters.

Our compensation usually ranges from $130-$300+ USD per project (depending on the number of extra variations requested). There is additional compensation for whitelisting projects where you grant permission to your content/post for a 30-day period.

Payment is automatically released within 10 days of brand approval. We partner with Stripe and Lumanu to process your payouts securely and hassle-free worldwide. The rate also depends on video duration, whether a physical product is involved and how many creators are willing to do the job.

Our compensation usually ranges from $130-$300+ USD per video or campaign. If you usually charge more than that, you should still apply because there might be projects coming in that pay more than our usual rates.

The advertised compensation on the brief you'll see on the dashboard is 100% yours. Once content is approved, we process your payout through Stripe. Depending on your location and bank provider, there might be small payout conversion fees for international transfers to your connected bank account that are outside of our control.

At the moment we mainly work with creators from the UK, US, Germany, France, Italy, Spain and the UAE, but we have more and more projects coming in from other countries! Please apply and join Twirl so we can hit you up when we expand our services.

By signing up to Twirl, you are agreeing to the allow a 100% usage license for the company's paid ads, organic social media, website or email you'll be working with and Twirl. However, we do not ask to transfer IP rights to the client to protect your identity and rights on your content piece. We always ensure that your content is not used for any indecent, obscene, threatening, discriminatory or harassing purposes and will not be used on platforms or pages other than the customer's website and social channels.

There is also an extra compensation for whitelisting projects where you grant permission to your content/post for a 30-day period.

If you receive a revision request after uploading content, it means that the content does not fit the brief given or a mistake has been made. You won’t get penalised for this, just asked to fix the issue and re-upload!

On Twirl, customers can request adjustments to the completed piece you've sent their way. This can be for:
- Errors in the piece you've submitted, such as missing brief details or grammatical/spelling mistakes. This can include complete re-dos if there's a strong mismatch between what was requested and what you've submitted (in such cases, it's good to reach out to us so we can help assess as well).
- Adjustments to the final piece to help shape it up to what they're looking for, such as correcting the style, or elaborating on a specific point in the brief

‍What revisions don't cover
‍Revision requests aren't intended to build on an existing brief. If the customer is asking for additional points to be covered that weren't part of the original brief, please reach out to us so we can help assess and see if the ask is reasonable or requires additional compensation.