Start the year strong—book a free creative strategy session with our in-house experts
to explore how UGC can drive your brand’s or agency's growth in 2025.
This session is for companies only. If you’re a creator, please follow this link instead.
Twirl is your content creation partner in producing authentic and engaging content through a network of vetted, diverse content creators.
We are so confident in our creators' talent that, if you're really not happy with the content you receive, we offer a credit refund of content you don't like and wouldn't want to use. Remember, revisions are included and we always encourage brands & agencies to send any edit revision requests first to give the creator the chance to amend. Please note that refunded credits for assets cannot be downloaded and used on any platform, website or other channels.
Yes! Our creators will revise content that doesn't match your brief until it hits the brief for free, and then you get a complementary on-top revision for anything you would like to change that wasn't part of the initial brief.
We don’t offer general discounts, but we’re proud to support certain founders through our Underrepresented Founder Initiative. This program is designed for women- and minority-owned businesses to help ease some of the financial challenges of marketing.
If your business qualifies, you can benefit from discounted pricing options as part of this initiative. Learn more about the initiative here.
Every video produced through Twirl is one single video, but we also allow you to purchase extra variation credits for a small fee. You can add as many variations as you would like to video projects. You can even re-open previous projects is you would like the creators to produce more variations of an ad that works!
Our pricing is fully flexible, you can buy as many videos as you want and use those credits over whatever period you like. You can buy 30 credits and use them over a week or a year. Your credits do not expire. With Twirl, you will never pay anything over the per-video price. We do not have onboarding or extra platform fees, monthly commitments, or custom prices for every video like other platforms.
If you would like to use our platform self-serve, you can create your project brief using our brief builder. However, if you would like some support, maybe you don't have ideas or want to leverage our experience to learn what videos you should be producing, we offer free creative strategy support- because the better the brief, the better the outcome. Our team helps you with creative research, coming up with concepts and building the brief to post on our platform. This is totally optional, the majority of our customers use our platform self-serve.
We are not an influencer platform. Most of our content creators focus on creating the most engaging content for you to run on paid ads or posting organically. We do offer creator whitelisting which is where creators post and allow you to put money behind the post, however most creators have <10k followers.
You get a 100% usage license for all of the content you produce and approve on Twirl. The content is yours to use for organic, paid social, website, or email. Usage rights can be a complex topic so if you'd like to learn more about how usage rights work at Twirl, do not hesitate to reach out so we can clarify any concerns.
Yes, we do offer our UGC services for agencies that would like to leverage our platform for their clients. Get in touch with our team to learn more!
We are currently focused on the UK and US market but do also have a great network of creators in the EU (Germany, Italy, France, Spain) and Australia. Our team is globally remote operating across multiple timezones.